Accelerating Impact Through Product Leadership
I believe exceptional products and experiences have the power to redefine industries, accelerate business growth, and profoundly improve people’s lives.
We collaborate with ambitious physical product-focused organizations, unlocking their untapped potential through first principles thinking and demonstrated leadership. This approach enables us to achieve groundbreaking, industry-defining outcomes that often surpass initial expectations.
- Vance Strader
With four globally recognized companies, I led world-class product development organizations, integrating leading technologies and taking complex products from concept to scale production. The rare combination of experiences, skills, and insights gained from the associated successes and failures help me guide product-centered businesses to significantly enhanced performance.
While many aim to build iconic products, only a select few succeed, and even fewer do it repeatedly. My mission is to help organizations develop the winning capabilities to lead their industries with best-in-class products and product development practices. This passion led to the founding of Iconic Product Development Consulting.
Building Iconic Products
Are you feeling like...
Your portfolio is reactive, often a step or two behind the market leaders
You have many great employees, but the outcomes are lacking
The competition is so relentless, you may never catch up
You have clear opportunities in your business but need a robust plan and support for transformational change
You're not even sure where to start
“What makes Vance exceptional is his ability to pair visionary thinking with practical execution. He understands complex issues rapidly, communicates them with clarity, and guides organizations toward solutions that are both grounded and transformative.”
- Vehicle OEM, Director of Procurement